Using Brand Advocates to Market your Business Online
15/06/2011
You can use loyal customers to speak on behalf of your brand in the social media arena.
This is a cost effective way to market your business on the web, as often all these supporters of your brand want in return is recognition and perhaps some insider information.
Brand advocates can be essential for internet marketing because they “create and curate more than twice as many communications about brands as the average web user.”
For more on this story read Social Media Examiner:
What would you say if you could add 5, 10, 100 or 1000 marketing reps to your team? For free?
What if these marketing reps would freely write about your brand and tell their friends and all they expect in return is recognition and access to insider information?
Written by Phil Mershon, 13th June 2011.
