Facebook Provides Localised Offers to its Users
28/04/2011
Facebook has launched an opt-in service called New Deals so that users can get money off deals specific to their locations.
Each special offer deal with have its own landing page and those who have received it will be able to like the deal and share it with other Facebook friends.
Read more on this feature at Mashable.com:
Facebook’s new Deals feature will launch Tuesday in five U.S. cities. Here’s a first glimpse of how those offers will look and function.
First, users who opt into Deals will get to see opportunities specific to their locations. Those offers will arrive via email or, in some cases, will appear in the user’s news feed on Facebook.
To be clear, these aren’t like the checkin-based deals for mobile users that Facebook launched for its nascent Places platform; while the initial mobile Deals product competed with Foursquare, the new product competes more with Groupon.
Each deal will have its own Facebook landing page, as shown in the gallery below. Users can “Like” a deal, share it via several channels on the site or opt to buy it right away. When purchasing the deal, users can pay with credit card or Facebook Credits.
Written by Jolie O'Dell, 24th April 2011.
